5 Things Every Seller Should Know About Dallas’s Market (2025 Update)

By Steven Thomas, Refind Realty

Thinking about selling your home in Dallas?

This market isn’t the same one we saw even a year ago. Prices are holding strong, but buyers are careful. They want value, and they’re willing to wait—or walk—if your home doesn’t meet expectations.

If you’re getting ready to sell, I want you to be fully prepared. I’ve helped hundreds of sellers across Dallas-Fort Worth, and here are the five key things I tell every single one of them.

1. Price It Right—Or Pay the Price Later

Here’s the deal: Overpricing your home is one of the fastest ways to lose money. Buyers are smart. They’re working with agents. They’ve seen the comps.

In today’s market:

• Homes priced correctly are selling in under 3 weeks

• Homes priced too high? They’re sitting—and eventually cutting

If you’re not sure how your home stacks up, use my Home Seller Score tool. It’ll tell you where you stand and what to improve.

And when you're ready to talk strategy, I’ll run a full CMA (comparative market analysis) so we can price it right from the start.

2. Inventory Is Up, But So Are Expectations

Buyers have more homes to choose from right now—but they’re picky. We’ve seen an 18% increase in inventory across DFW, especially in places like Frisco, Little Elm, and Melissa.

But even with more listings, well-presented homes are still flying off the market.

Want yours to stand out? Download my Home Seller Checklist. It covers exactly what to do before photos, showings, and offers start coming in.

3. Move-In Ready Wins Every Time

Most buyers in 2025 don’t want projects. They’re juggling work, family, and life. If your home looks like it needs work, it’s either getting low offers—or no offers.

Here’s what’s worth updating:

• Fresh paint in neutral colors

• Deep cleaning and decluttering

• Light landscaping cleanup

• Swapping out dated hardware or fixtures

Don’t go overboard. I break it all down in the Home Seller Guides—and I’ll personally walk your property with you to recommend what’s worth doing (and what isn’t).

4. National Headlines Don’t Reflect Dallas’s Reality

There’s a lot of noise out there. People say the market’s crashing. Others say we’re in a bubble. But here in Dallas, we’re seeing something different.

Some neighborhoods are still hot. Others are slowing down. You need local data and hyper-local pricing to win.

For example:

• Homes in McKinney and Celina with updated kitchens are seeing multiple offers

• Older homes without updates in South Dallas are seeing price drops within 30 days

I keep track of this stuff for you. We’ll use real-time market reports from DFW MLS and buyer demand analytics to build the right plan for your zip code.

And if you’re not sure where to start, check out the Home Selling Options available to you—including cash offers, contingent-free programs, and more.

5. Your Agent’s Strategy Is Everything

Not all agents are the same. Some just stick a sign in the yard and hope the MLS does the rest.

That’s not how I work.

Here’s what I do differently:

• Professional marketing: HDR photos, drone shots, video walkthroughs

• Targeted online ads: Reaching real buyers in your price range

• Pre-listing exposure: Email and text alerts to my buyer network

• Negotiation with an edge: I know what buyers are looking for, and I use that to your advantage

Curious how my listings get more traction? Attend one of my free Home Seller Webinars to see behind the scenes of how I get homes sold fast—and for more.

Let’s Sell Smarter, Not Harder

Selling your home is one of the biggest financial decisions you’ll make—and the right strategy makes a difference.

Let’s talk about your goals, your timeline, and your ideal outcome. Whether you’re downsizing, relocating, or just testing the waters, I’ve got tools to help you decide your next move.

Download the Lone Star App here: https://lonestarliving.hsidx.com/@sthomas
You're Always Home With Refind Realty.

FAQs

When’s the best time to sell in Dallas?
Late spring to early summer is the peak window, but well-prepped homes can sell anytime with the right plan.

How long does it take to sell a home in Dallas?
Well-priced, move-in ready homes are going under contract in 15 to 21 days on average.

Should I stage my home before selling?
Yes. Staging helps buyers visualize the space—and staged homes sell faster and for more.

Do I need to make repairs before listing?
Only the essentials. I’ll help you prioritize. You don’t need a full renovation to sell well.

How do I know if my home is ready to sell?
Start with the Home Seller Score. It gives you a clear picture of where your home stands and what you can improve.